Injecting Science into the Art of Sales [March 2007]
Every change implementation that wins full adoption has one common thread: executive sponsorship.
Managers who understand the benefits and are passionate, who keep the initiative alive and embed it into everyday sales tools help drive change by demonstrating that the change is enterprise-wide. Sales leadership needs to communicate clearly what the expected results are and how progress will be measured, so the sales force understands that the initiative is here to stay.
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The Miller Heiman Sales Performance Journal offers insight for executives, which will drive top-line sales revenue growth.Subscribe to the Journal for timely and relevant advice from sales performance experts. Journal subscription is FREE. To begin your subscription and to access past archived issues, click here.
The Miller Heiman Sales Performance Journal offers insight for executives, which will drive top-line sales revenue growth.Subscribe to the Journal for timely and relevant advice from sales performance experts. Journal subscription is FREE. To begin your subscription and to access past archived issues, click here.